CG Common Ground | H.E.E.A.L. Santa Barbara
Common Ground data roomCompleted

H.E.E.A.L.: be the easy yes

President of a new grief and loss nonprofit in Santa Barbara, California; a volunteer board seat held alongside Tellus Design and Build; September 2010 to January 2015

IndustryNonprofit
Project typeGovernance and referral development
DatesSeptember 2010 to January 2015
SeatPresident
EntityH.E.E.A.L. Santa Barbara, a volunteer board seat

A volunteer seat as president of a new Santa Barbara nonprofit that helped people through grief and loss with exercise and the arts, as an alternative to talk therapy. The job was fundraising, governance and partnerships with schools and providers.

A good program and a new board, working on the assumption, mine included, that a good program finds its own families. Grieving families do not find programs. A school counselor or a hospice coordinator hands them one.

Problem

An outreach order that made the referral cheap to give, a board that made it safe to give again, and funding that kept the program free.

What we did

Lead with cost and access, meaning free, local and no waitlist. Then use the grants and a board that checked its own president to keep the second referral as easy as the first.

Result

I held the seat for four years and four months, through a period of organizational growth, fundraising expansion and stronger board governance.

I would rather be the easy yes than the impressive one.Jesse Fowler

Read on

01

The decision and the reasoning

Why we did it this way, told first.

Read
02

What we did and what it produced

The work, decision by decision, and the result.

Read
03

A slice of the project list

A few related projects.

Read
Team

Private side

The full report, the source files on record, the timeline and every figure with its source. Password.

Enter